The road to performance starts with better fuel
Crafted from real ingredients, Puronia Energy Gels are designed to fuel endurance and help your body perform the most optimal way. No artificial flavors or colors, just a natural taste of Danish aronia berries. Giving your body what it needs - nothing more, nothing less. So you can do your best, while feeling your best.
A mixture that matters
A blend of 3 carbohydratesfor long-lasting energy without overwhelming your stomach. Designed for balance, built for performance.
No stomach stress
A thoughtful mix of carbohydrates that work in harmony with your body, delivering smooth, lasting energy without discomfort.
No extracts. Only real fruit
Tired of syntetic tastes?
Enjoy the natural and real taste of Danish Aronia berries.
Danish craftmanship
Harvested, developed, and produced in Denmark. Because what we fuel our bodies with matters. And so does how it’s made.
Crafted with care
Every ingredient is carefully selected and handled with care - so you can feel your best, naturally.
No dodgy ingredients
No artificial colors, flavors, or hidden additives. Giving your body what it needs - nothing more, nothing less.
Good fuel for good people
We really believe that athletes deserve better fuel when they’re already giving everything they’ve got.
Give your body the natural energy it deserves. To go further, feel better, and enjoy the journey.
We combine natural energy with juice from real Aronia berries to help your body perform and stay in balance.
Because feeling strong starts with giving your body what it needs - nothing more, nothing less.
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OUR FORMULA
Harvested, developed, and produced in Denmark, our energy sport gel is based on a science-backed blend of three types of carbohydrates, carefully designed to make you perform at your best and feel your best.
Maltodextrin
A complex carbohydrate that breaks down into glucose, providing a steady and easily digestible energy source without upsetting the stomach.
Dextrose
A simple sugar form of glucose that is absorbed rapidly, giving an immediate energy boost when the body needs it most.
Fructose
Fructose is absorbed through a different pathway than glucose, allowing the body to take in more total carbohydrates and sustain energy over longer periods.
The mix matters because your body can only absorb a limited amount of glucose-based carbs per hour.
By adding several carbohydrates that are absorbed differently, you can take in more total energy without overloading your stomach. This means higher fuel availability, less gut discomfort, and longer-lasting performance.
We don't believe in shortcuts
We believe in the power you already have by fueling the right way - not only to perform at your best but to feel your best.
We also believe the best things in life are simple, honest and made with care. No compromises, no unnecessary additives – just simple ingredients crafted into the ultimate energy gel.
Find out why our Puronies loves it
Hear from some of our energized athletes who have gone before you
Confused on what, when, and how to fuel?
We've got the answers.
When do I need gels for training?
You don’t necessarily need energy gels for workouts under 60 minutes if you’ve eaten recently, but they’re helpful when you haven’t eaten for hours and need some energy before a run and especially for sessions over 60–75 minutes and high-intensity training.
Gels become essential when:
- You’re training for more than 60–75 minutes.
- Your session includes long intervals, tempo runs, competitions, or high intensity.
- You need energy but haven't eaten in more than three hours
Using gels during these longer or intense sessions helps maintain blood sugar, delay fatigue, prevent dizziness or “hitting the wall,” and ultimately improves performance and mood during training.
Why do some people get stomach problems from gels?
Most stomach issues come from single-type sugars, dehydration or artificial additives; Puronia avoids this by using three easy-to-absorb carbohydrates (dextrose, fructose, maltodextrin), clean ingredients and no artificial colours or flavours. Because sports should feel fun, not a punishment.
Digestive issues are common, but avoidable. They usually occur because of:
- Too much sugar (a single type of carbohydrate) at once - A high carbohydrate concentration without enough water can slow stomach emptying.
- Untrained gut - just like muscles, your stomach needs to be trained to handle fuel during exercise.
- Poor timing or dehydration - Taking a gel without drinking water makes it harder to absorb.
- Artificial additives and sweeteners - Certain low quality sugar, artificial flavors and additives can irritate the gut.
Why do you use three types of carbohydrates?
Puronia combines dextrose, fructose and maltodextrin so your body can absorb more carbs per hour, maintain steady energy and reduce the risk of stomach discomfort. Your body can only absorb a certain amount of one type of carbohydrate per hour. By combining multiple types (like glucose and fructose), you can increase the total amount of energy your body can take in - without overloading the stomach.
- Glucose and maltodextrin use one transport system in the gut.
- Fructose uses another.
Together, they allow your body to absorb up to 60–90 g of carbs per hour, instead of just 30–60 g with glucose alone. - This means more energy, better endurance, and less risk of stomach cramps.
When and how should I take gels?
Whenever you feel like you need one! But take one gel every 30-45 minutes during training longer than 60 minutes, always with water, and test in training to find what feels best for your body.
What are Aronia berries?
Aronia berries are naturally antioxidant-rich berries that add natural flavour and colour to our gels - so there is no need for artificial additives.
What about allergies and dietary needs?
Puronia gels are vegan, gluten-free and free from dairy, lactose, artificial colours and flavours.
Why can’t I just eat a banana instead of a gel?
You can - but during training or racing, a gel works faster, is easier to digest, and won’t sit heavy in your stomach. A banana contains fiber that slows digestion, while Puronia gels deliver precise, quick energy from three complementary carbohydrates — dextrose, fructose, and maltodextrin — designed for performance. They’re lighter to carry, easier to take on the move, and help you reach the recommended 30–90 g of carbs per hour without stomach stress.
Do I need to train my stomach?
Yes - just like your muscles and cardiovascular system, your digestive system can adapt to handling fuel while you exercise. Introducing energy gels in shorter training sessions helps your body learn to absorb them without discomfort when you step up to longer events. Testing the gel in training rather than race day is key.
How should I store the gels?
Store in a cool, dry place out of sunlight; no need to refrigerate unless opened. BUT a great hack for cyclists is to put it in the freezer on hot days, so the gel is nice and cool later on the bike.